Guess What? Planit M is not the new One Management. I heard a rumour from a girl who recently quit there that Jan Planit only gets 5% of Cindy Crawford;s modelling earnings. And since the majority of Cindy;s work is lucrative appearances, (like for Omega watches in Russia), she makes 5% of $125 a day for editorial.
Apparantly Cindy C approached IMG Models, but was rejected.
I remember an article a few years ago about modelling that said if Cindy C walked into an agency today she would be rejected. And now she did, and was. How bitterly ironic.
So her 2nd option was Planit M, since her husband is friends with Jan's husband.
BTW, Elle sucks, in all its international editions, but especially Gilles Bensimon monthly. You know whats worse that Lori Goldstein? Carlyne Cerf. And Jessica Simpson is the lowest common denominator.
from WWD:
Friday August 13, 2004
Memo Pad: Elle-Mentary ... New In Town ... Juicy Fluke ...
ELLE-MENTARY: So is this how it works: Buy an ad in Elle, get a fashion sitting devoted to your products? Elle editors say no, it’s just coincidence that the September issue is a paean to Ralph Lauren and David Yurman, who happen to be big advertisers in the magazine. That might be one way to explain the advertiser love letter on the cover. Jessica Simpson, who was styled by ,Isabel Dupré and shot by Gilles Bensimon, appears on the cover and in the corresponding eight-page feature wearing only Lauren and Yurman. It just so happens that a four-page Ralph Lauren Collection gatefold is attached to the cover, and an eight-page Yurman ad adjoins the table of contents, where a photo of Simpson wearing the designer’s jewelry can be found. This despite the fact the magazine has positioned itself as a champion of the designer mix. As recently as May 24, Elle’s vice president and marketing director, Barbara Friedmann, told WWD, “The trend today is toward individual style. Head to toe is no longer cutting edge. This is something Elle has always been a voice for: mixing different designers, different price points.” Previously though, Nicole Kidman and Julia Stiles were shot for the magazine wearing only Ralph Lauren. And in August, Elle had a well fashion story devoted to Prada clothes. Bensimon defended the decision to favor certain designers, saying, “Sometimes it’s confusing to mix things. Do we support Ralph Lauren? Yes. Because we think he is a very important designer in America and around the world. But no one told me, ‘Gilles, because of advertising, we have to put Ralph Lauren on the cover.’” “I was flipping through magazines while I was on vacation,” said David Yurman. “I liked Elle. I thought it was young and upbeat and American and just an incredibly well-produced magazine. They had respect for jewelry as part of the editorial.” Just a few months later Yurman expanded his advertising in Elle, then the Simpson story appeared, which Bensimon says was not an intentional plug. The September issue hit newsstands just as The Wall Street Journal reported that the American Society of Magazine Editors would be re-evaluating guidelines for the separation of advertising and editorial content. And what does Elle’s competition have to say? A spokesman for Vogue (like WWD, part of Advance Publications Inc.) couldn’t resist pointing out: “Whenever we’ve shot one designer’s clothes, it’s been for a feature about that designer. We don’t showcase for sittings.” Bensimon countered, “We don’t feel the need to have an interview for a fashion story. It’s about the clothes, and how we use fashion to communicate style.” — Sara James
